B2B Content Marketing

Company Content for Business: IronShark will provide you with quality contributions like white papers, technical papers and blog articles.

You are here:
  • High quality content

    Explain your products and services to your B2B customers easily and comprehensibly.

  • Search engine optimization

    Generate revenue by placing affiliate links and product placements.

  • Build expertise

    Create impressive content which helps you establish yourself as an expert in your field!

  • Face to face with your target audience

    Use B2B content marketing and target specifically interested parties in your industry.

  • Lead generation

    Impress with white papers and gain long-term customers with exciting newsletter content.

Torsten Ivens

Sales Consultant

„Would you like to address companies with B2B content marketing? Allow me to introduce you to your possibilities.“

+49 3641 59711 70
[email protected]

We are partners in B2B marketing with:

An overview of our B2B content marketing services:

B2B online marketing

Whether SEO, content or social media: We offer professional support in all areas of online marketing.

Create SEO texts

We create search engine optimized articles which place your B2B services in the top results of search engines.

E-mail marketing

Professional E-mail marketing: We run campaigns to get newsletter subscribers and send out regular e-mails.

Create editorial plans

In order to win new customers, we create long term editorial plans in B2B content marketing that contain relevant topics to your target audiences.

White paper marketing

You would like to go deeper in a topic? Our content marketing experts will be happy to write a comprehensive white paper for you.

Long-term blog marketing

It is important to us to create and publish blog posts that benefit you in the long run. In addition, we can support you with further services in online marketing.

Win new customers with B2B Content Marketing:

We provide your customers a value-adding B2B content marketing with a professional content that is informative yet easy to understand. We create product descriptions, blog posts, SEO texts, newsletters and technical papers in the form of white papers. Social media also opens up more and more opportunities for B2B companies to communicate with their target group. Our task is to create contributions in B2B content marketing and place them visibly with search engine optimization, in order to strengthen your brand image and to build trust in your company and your offers.

In addition, as a full service internet agency, we offer the entire B2B online marketing support – with a strong focus on B2B lead generation! With interlinking marketing measures you generate maximum success. Place your trust in IronShark and in our many years of experience in B2B content marketing.

SEO texts

We write creative texts that are easy to read and rank on the first page of search engines.

E-mail marketing

We create successful newsletters with individual and informative texts, use attractive touchpoints and implement A/B-Testing.

White paper marketing

We generate B2B leads with highly professional articles, blog texts and social media marketing.

Successful with B2B Content Marketing

Be professional and persuasive with your sales.

B2B Content Marketing: What is it?

How to communicate your services to entrepreneurs and organizations.

B2B content marketing is online content written for companies and organizations as the end users. Often times B2B products and services need more explanation and require more extensive and subject-specific content. Especially because in the B2B sector you need a special power of persuasion. Unlike B2C, customers are less emotional and more practical, acting primarily in terms of usage and performance. In B2B content marketing, the focus is on satisfying the need of information, building up an expert status and turning prospective leads into long-term and recurring customers. Although B2B content marketing also has a profit-oriented goal, the content provided should not be too advertising.

Creating SEO texts is also useful in the B2B area. It is important for us to provide value-added content that creates interest in your offers. Creating the content is time-consuming but it has a long-term advertising effect without being annoying or intrusive.

More extensive topics are create to be covered in a white paper. The multi-page documents provide a deep and professional insight into your work, achievements and products that help you position yourself as an expert. Furthermore, with white papers you have the advantage to get an e-mail address in exchange during the download. This can be used as a valuable lead.

B2B content marketing also includes E-mail marketing. You need interesting content in regular intervals for high opening rates, clicks and purchase actions. In addition, you have the opportunity to place special offers – after all, your subscribers are just a click away from your online shop.

We are happy to advise you about the services and possibilities in B2B Content Marketing. As a full service agency, we have an extensive know-how in the areas of technology, development and editorial content. Ask for our expert advice!


Your contact persons
Claus Weibrecht Geschäftsführer und Ansprechpartner
Torsten Ivens
Sales Manager
+49 3641 59711 72
[email protected]
  • We will get back to you within 2 hours on weekdays.
  • Together we discuss your concerns and develop a strategy.
  • We will send you a non-binding offer.
  • Our cooperation starts at the beginning of the month. Together we approach your goals!